Retail design, shopper experience: Durance

ImageProxy.mvc ImageProxy-1.mvc ImageProxy-2.mvc


ImageProxy-4.mvc ImageProxy-5.mvc


Durance is a Provençal company founded nearby the gardens of Grignan’s Castle. They provide beauty care and healthcare products made of essence of Provence.

The global branding agency GENEROUS imagined a new shopper experience and clarified Durance’s offer through iconic merchandising issues.

GENEROUS is a brave new agency based in Paris. They work on global branding projects: from identity to retail design and even packaging.



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s